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Clients
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A key premise
that the partners of Genesis Strategies stresses to many of
its clients is the need to be constantly vigilant to changes
in the business environment, and to adapt to those changes.
It is beyond obvious that any advisory company should practice
what they preach, and we have. In this case we have responded
to a number of factors - among them a
dearth of investment capital for new ventures and a trend towards
homogeneous products and services in the main-stream retail
environment. To capitalize on these
trends, we have moved to launch a number of ventures where we
are the sole initiator of the venture, or are doing it in partnership
with one of our clients. The following is a representative
sample of some of our client partners over the years.
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We first met the founders of Conversation
Concepts in late 2008 and, being animal lovers quickly
became enamored with their broad line of amazingly detailed
pet figurines. When we met, the company was beginning
to assess its best "going forward strategy" given a
declining economy and a shrinking retail channel.
Click here
to learn more...
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Always an innovator in the writing
instrument category, Pilot Pen Corporation
of America decided in 1996 to bring these skills
to the world of hand-held computing. A careful study of
the market validated their opportunity and led them to launch
the Pentopia line of stylus
products in 1998....
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to learn more...
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Campus
Marketing Services has been a client partner since late 2001.
During that time we have had the privilege of working with the
founders of the company through numerous stages of growth, and
also through periods of adjustment...
Click here to learn more...
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n 1995, A.T.
Cross began the process of reinventing itself to prepare for
its next 150 years. After several years of slowly declining
sales, they began to investigate myriad aspects of their business
and their industry to understand why...
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to learn more... |
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